December 6, 2011
Eastbourne beer leaves a bad taste in the mouth
Hmm, those ker-razy marketing folk at our local Beachy Head Brewery really excelled when they named their new beer recently.
Personally I head up to Beachy Head for the crisp, invigorating air, breath-taking scenery and abundance of blackberries late summer. You’ll be aware that many other visitors choose the 500ft sheer cliffs for a different purpose, particularly at key points of the year – as the perfect spot for their final moments and last goodbyes. So, to name your new beer Beachy Head Christmas Jumper perhaps isn’t the most sensitive new launch of the year.
Good work, chaps!